Steve Brown
Brand Building / Marketing Strategy / Demand Generation / Revenue Growth
Steve Brown
Brand Building / Marketing Strategy / Demand Generation / Revenue Growth
Steve Brown
Brand Building / Marketing Strategy / Demand Generation / Revenue Growth
Steve Brown
Brand Building / Marketing Strategy / Demand Generation / Revenue Growth
Steve Brown
Brand Building / Marketing Strategy / Demand Generation / Revenue Growth
Previous slide
Next slide
Powerful marketing to take your business to the next level.
- Create a big impact and leave a small footprint.
- Reach more of your audience, more often
- Generate more demand for your products.
- Close more leads more quickly.
- Improve product adoption and customer retention.
- Optimise revenue opportunities.
Grow your business sustainably and at scale.
Who
What
Where
When
Why
Building brand strategy, marketing plans and directing marketing resources quickly, affordably and successfully.
I have been working in marketing for 25 years, spending time in consumer brands and corporates, leading marketing teams in SAAS tech start ups, scale ups, multi nationals corporations and global professional service institutions. I am a seasoned professional, with knowledge of all disciplines, expert agency management, budgets large and small, local and global markets, brand positioning, awareness building, acquisition and retention, product and content marketing.
My success comes from placing the customer at the heart of everything and building data led strategies that achieve sustainable growth.
I will help your business to grow
I believe businesses must create a big impact and leave a small footprint.
Leadership
- 25 years experience
- Establishing marketing functions and systems
- Building and directing teams
- Collaborating with stakeholders
- Leading agency relationships
- Working with boards and senior leadership teams
Strategy and Planning
- Market and customer research
- TAM and SAM analysis
- Persona creation
- Setting targets and developing strategies
- Budget management
- Performance evaluation and reporting
Brand Building
- Customer research and insight
- Rebranding, positioning and roll out
- Governance and stewardship
- Design and ToV
- Awareness Campaigns
Demand Generation
- Acquisition Lead Generation
- Lead Nurture and Pipeline Conversion
- Retention, Upsell, Cross Sell campaigns
- Loyal and Subscription
- Marketing automation
CAMPAIGN PLANNING AND EXECUTION
- Website builds, content and registration form
- SEO, PPC, Google Ads, Facebook Ads, Paid LinkedIn, Organic Social Media
- eComms and in-store promotions
- Events, Webinars and Podcasts
- eMail and direct mail
- ABL, TTL, BTL - TV, Radio, Outdoor, Press
PRODUCT AND CONTENT MARKETING
- Thought leadership and reports
- Product launches
- Product Features and Benefits
- Case Studies
- Competitor comparison
- PR
What people say
Don’t just take my word for it, read my recommendations from a selection of colleagues and peers.
I have worked with Steve on and off for over 10 years and I have found him to always be the the consistent voice of reason within our industry of brand and marketing. Steve is a highly creative individual with an open-minded approach and has exceptional team leadership qualities. While working with Steve we created memorable customer experiences but also understanding the competitors our clients or customers. I highly recommend Steve.
Tania MaggioloMarketing, Brand and Operations
I was lucky enough to work with Steve at ICAEW for 2 years. In that time, he led a substantive and bold refresh of ICAEW's brand where he quite often had to win over skeptical or resistant colleagues. Not only was he passionate about the challenge and the goal but approached it in his usual calm and methodical manner. He was a great colleague, somebody who you can work with to come up with creative ways to solve many of the business issues we faced and a person who you can trust to have your back. Would recommend him unreservedly!
Simon ThompsonDirector of Business at Ridgeway Education Trust
Steve and worked together when he was head of corporate marketing. He is one of the most passionate brand marketers I have had the pleasure to work with. He inspired his team and those around him with a desire to use brand strategy to its fullest to connect people both internally and externally. His enthusiasm for all things brand and communications is infectious and his ability to think out of the box was a great source of innovation for our team. I could always rely on Steve as a sounding board and creative mind which made him a key part of the team.
Fiona HarveyB2B/B2C Global Marketing Executive | Strategy | Transformation | Growth | Advisor
Steve is a well seasoned marketeer and also a great manager. His B2B and B2C big and smaller brand experience is a rare combination these days
Darryl BowmanCMO | NED | Advisor
Previous
Next
Blog Posts
Praesent scelerisque tincidunt ullamcorper.
Riomaggiore Coast Scene
July 20, 2023
Quisque non sodales ante. Cras nisi dolor, suscipit et dignissim a, pharetra quis enim.
Sunrise Over Moraine Lake
July 20, 2023
Quisque non sodales ante. Cras nisi dolor, suscipit et dignissim a, pharetra quis enim.
Light Trails on Highway
July 19, 2023
Quisque non sodales ante. Cras nisi dolor, suscipit et dignissim a, pharetra quis enim.
Get in touch
I’d love the opportunity to talk with you and share my experiences. Please feel free to reach out and connect